A personal and professional development company that focuses on digital minimalism came to PC40 Interactive about developing an eCommerce website that features its mission, services and products, and events. This company works with individuals and organizations to help them establish clearer boundaries for how and how much they use technology.
Why they came to us
When this company came to PC40, it was a new start-up that needed branding and business direction. We, specifically, started by regularly consulting this company to understand how we could leverage its digital assets to promote its tactile mission.
Once we understood how to effectively position this company that promotes minimalism technology usage, this company wanted PC40 to integrate compelling video, lead-funneling sign-up forms, and online resources on a WordPress website.
This organization also approached PC40 about preparing and printing its premier coursebook. PC40 is cross-trained between digital and print development through its publishing division, Publishing Concepts, LLC.
What we did for them
Brand identity development
Video production and editing
PC40 branded and developed a functional WordPress website for this company that communicates its mission, reinforces its multiple CTAs, and honors the premise of digital minimalism. The active assistance we provided this company, ultimately, established a platform that encourages website visitors to get involved with the company’s face-to-face opportunities, rather than interaction ending with the website.